Seo tutorial for beginners learn seo and make money from online part#4
This tutorial for Beginner who learn search engine optimization. I am not expert of seo but, I will give my best.
Today we learn to subject for seo Meta description tags Meta keyword tags and title optimization this There are too important metatags: Meta description tags , Meta keyword tags and title optimization
There are two important metatags:
- Meta description tags
- Meta keyword tags
Some search engines may display the meta description as a part of the search
results, but the meta keyword tags should not appear in search results.
The general consensus among SEO experts is that metatags are dead. Even so,
many of these same experts continue to use metatags in their own sites.
For Google, adding the description metatag does not result in a boost in the Search
Engine Results Pages (SERPs), but the description might be used for the
description for your SERP listings in Google.
Yahoo! says, they use the Keyword Meta Tag when it ranks a page. Hence it makes
sense to add one for Yahoo! and any other minor search engines that still use.
What Do the Metatags Look Like?
You can add the following in the head section of the web page:
Meta Description Tag Tips
- Important tips for good Meta description tags:
- Use keywords in your meta description tag.
- Try not to repeat the words overly often, but try to use multiple syntaxes of your keywords.
- There should not be more than 150 characters in a description metatag of a single web page.
- Use a different meta description tag for each page, as each page is different and stands a better chance of being found if you place a good title and description on it.
Meta Keywords Tag Tips
Please refer to the previous chapter for identifying good keywords.Use the following tips for preparing good meta keywords tags.
- Use synonyms.
- Use unique keywords.
- No need to repeat any given phrase.
- You can repeat a word any number of time, as long as each time it is part of a different phrase.
Robots Metatag
The important metatag that you may need sometime is the Robots Metatag which
looks like this:
Using the above metatag, you can tell a spider or a robot that you do not want some of your pages indexed, or that you do not want your links followed.
Title optimization:
An HTML TITLE tag is put inside the head tag. The page title (not to be confused with the heading for a page) is what is displayed in the title bar of your browser window, and is also what is displayed when you bookmark a page or add it to your browser Favorites. This is the one place on a webpage where your keywords MUST be present. Correct use of keywords in the title of every page of your website is extremely important to Google - particularly for the homepage. If you do nothing else to optimize your site, remember to do this!
Here are some considerations while designing the title of a webpage:
- The title shouldn't consist of more than about 9 words or 60 characters.
- Use keywords at the very beginning of the title.
- Do not include your company name in the title unless your company name is very well known.
Improper or nonexistent use of titles in webpages keeps more websites out of top rankings on Google than any other factor except perhaps for a lack of relevant content on a page or a lack of quality links from other websites that point to your site.
Best Practices for Creating Titles
Here are some best practices you should follow for creating titles on pages:- Each page should have a unique title.
- If practical, try to include your Primary Keyword Phrase in every title of every page.
- Begin the title of your home page with your Primary Keyword Phrase, followed by your best Secondary Keyword Phrases.
- Use more specific variations to your Primary Keyword Phrase on your specific product, service, or content pages.
- If you must include your company name, put it at the end of the title.
- Use the best form, plural or singular, for your keywords based on what Word Tracker says is searched on more often.
- Do not overdo it – do not repeat your keywords more than 2 to 3 times in the title.
- Make sure the <title> tag is the first element in the <head> section of your page - this makes it easier for Google to find the page.