SEO tutorial for beginners Search Engine Optimization Tutorial Introduction
What is SEO
Hmm .. SEO (Search Engine Optimization). I believe that all of you have the basic idea of SEO that we can do this the search engines to index and look on our website there in the search results.
Are You use the Auto software associated with SEO
NO, and the ever !!. At what age you live in! The time is past when such software are good to use. Now the world has changed and Google's crawler increasingly clever then you. And if you use them so it will be a black hat SEO and no one to save you google penalty.
Note: talk more about Google penalties in future lectures.
Hail! Big G (Google)
Hail Google because now Google is the king! and all the SEO course is about 98% of Google's policy. About 70% of the shares are held in a Google and the other 30% other than Bing, etc. I bet that all of you Google the default search engine, and always use Google to search. When Google spread its sanctions, google cleaned to a list of spammers around 90%. Further, 10% cleaned after a period of time: p
Categories SEO
SEO experts are divided SEO into two parts:- On page SEO
- Off page SEO
One page SEO
In the on page SEO you only need the site panel. Important things that are included on page SEO are:
Keyword research (Currently doing research on keywords which are most searched on Google in your niche (subject of your site) .by this you will come to know that how much competition is there for that keyword.
Name (title of your blog post or website or website content page. The keyword that you receive from your keyword research is used to you in Title)
Meta description (meta tag that describe a web page or a blog search engine that kind of content your page is)
Quality Content (This is more important. Content is king Always try to write a quality and long-Content)
Related post: How to Write SEO Friendly Blog Posts with Useful Tips
Off page seo
In off page SEO all you have to do off from your site's dashboard. The notice things Which are included in the on page SEO are:
Backlinks (These are the links from other sites to your site. This will tell the google That how other site's think about your site. More you have quality backlinks more chances to get top positions)
Social Signals (They are the fb likes, comments and shares, google + 1s, comments and shares, twitter tweets, retweets and comments. Same is the case with other popular social networks. Social signals Also tell the search engine or GOOGLE That how people Treat with your content or site. More likes, + 1s and tweets more chances to get top positions. following post will help you to get more twitter retweets :)
Get Retweets on Twitter with the FREE 5 Minutes Of Work
Domain Authority (This is the authority of your domain on the Internet. As your site gets old and getting more traffic from google Especially more is your domain authority. And the higher the DA more chances to get top positions)
Alexa rank (this is the world alexa rank of your site Compared to other sites. Following posts will help you to Increase your alexa rankings
How to add alexa widget for 2014 new!
Some Quick Tips to Improve Alexa Rank 2014
NOTE: I will discuss Bothan on page and off page SEO in details with the video in upcoming lectures.this is just Intro :)
Tools for SEO
These tools are not automatic softwares but These tools are Those Which are recommended by Google and from experts:
The Google Keyword Tool Will help you to do keyword research (is your niche. This is tool from google and tell you the total searches of any keyword per month. And Also tells the competition of keywords. (Will discuss more about it in Keyword research topic .))
Google Webmaster Tools (This tool is the where you add your site and make your site more able index by Google. Will discuss about it completely in the next coming lecture of SEO tutorial for beginners with video Urdu / Hindi.)
Mozbar (This is a browser tool bar from MOZ. You can add this tool from here. This tool will tell you the domain and page authority of any website. This will Also tell you backlinks but this feature is under construction. This Also tells you social signals.)
Ahrefs (This is a tool to check the backlinks of any website and page. Will discuss it in Backlinks topic)
Final Words Advice
I Hope that you like this SEO tutorial for beginners - Introduction. This is just the intro of seo Which i give you to understanding about SEO. Hope this SEO tutorial is helpful for beginners. And they get good understanding about SEO for beginners.
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